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Thursday, December 17, 2009

Iowa Independent: Grassley speaks out against loud TV ads

Excerpted from this post at Iowa Independent

They may not agree on much (health care reform, climate change, housing terrorism suspects in Illinois) but Republican U.S. Sen. Chuck Grassley and Democratic U.S. Rep. Bruce Braley have found common ground on at least one issue -- loud television advertisements. Asked by reporters if he'd be willing to support a bill passed by the U.S. House Tuesday targeting loud television ads, Grassley said he would but hasn't seen the specific bill yet. "Since I control the channel switcher in my house, I get tired of my wife telling me to turn it down every time a commercial comes on," he said. The Commercial Advertisement Loudness Mitigation Act, or CALM Act, ends the practice of advertisers adjusting the volume of their television ads to be excessively and disproportionately loud during normal programming. The legislation passed the House by voice vote. Braley issued a release about the bill shortly after its passage, saying it would help prevent "noise pollution."

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